Octo wasn't supposed to become the face of Seaside Softwear.
He just kept showing up. One day he was on a sticker. Then a hat.Then a hoodie.
Then somehow he ended up on half the store. At that point, resistance seemed futile.
So for Summer 2026, we're officially welcoming Team Octo to the New England coast.
Bring him along on beach walks, ferry rides, dockside lunches, and seaside detours.
Just don't expect navigation advice. Octo doesn't have a map. He prefers exploring.
Show your allegiance.
From coolers to cars, tag your world with the classic Frostbite Ice Racing logo. Made especially for those who live offline but stay connected — to the weather, the water, and the crew that gets it.
Specs:
The story endures.
$3.00
